Correira, Elisete and Dias, Sonia and Ferreira, Fernanda and Moura, Ana and Santos, Jorge and Pereira, Carla Santos and Nunes, Paula and Pereira, Teresa and Soares, Filomena and Soares, Joao (2016) Revenue Management Pricing in Douro Hotels. [Study Group Report]
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Abstract
The Douro Palace Hotel management wants to develop a software that helps them with the dynamic pricing of the hotel rooms. Revenue Management software is widely used for data analysis of demand and prices. However the hotel barely follows the software recommendations for pricing decisions, mainly due to the lack of understanding of the rationale and the inherent di
Item Type: | Study Group Report |
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Problem Sectors: | Retail |
Study Groups: | European Study Group with Industry > ESGI 119 (Porto, Portugal, Jun 27 - Jul 1, 2016) |
Company Name: | Douro Palace Hotel |
ID Code: | 738 |
Deposited By: | Bogdan Toader |
Deposited On: | 22 Jul 2018 16:33 |
Last Modified: | 22 Jul 2018 16:33 |
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