relation: http://miis.maths.ox.ac.uk/miis/514/ title: Evaluation of costumer lifetime value creator: Gower, R. creator: Zhu, S.-P. creator: Hon, B. subject: Social date: 2002 type: Study Group Report type: NonPeerReviewed format: application/pdf language: en identifier: http://miis.maths.ox.ac.uk/miis/514/1/Evaluation-of-customer-lifetime-value.pdf identifier: Gower, R. and Zhu, S.-P. and Hon, B. (2002) Evaluation of costumer lifetime value. [Study Group Report]